Do you want to know something? You first ask questions to make it clear whether the matter of concern is worth time and effort or not? the same case is with content writing.
Let’s ask the following questions and try to answer them so that you may learn what is content writing, how to do it, who is going to do and why you should invest time and resources to master it and take full advantage of it?
What, How, Who, and Why?
Let’s start with the first question which is, what is content writing?
Well, the simple answer is that it is a skill like singing, dancing, painting, and gardening. It is a skill sought by online or offline businesses, organizations, cause and marketing agencies to persuade people for good to buy ideas, products, and services.
The second question is how to do it?
Well, it is done through an in-depth study of a subject matter in the hand and try to write it in a way that interests the target audience and potential clients. This how-to-do has the following steps;
Research as the name mentions you should start researching the problem or issue you want to solve. As a researcher when I started research I came upon this conclusion that research is a life of its own.
You will find it too from minute issues to metaphysical phenomenon are solved through scientific research, it starts from observation, hypothesis, experimentation, results, and recommendations.
In observation, you observe and thoroughly investigate what is going on and what is this issue all about? Then you hypothetically define what do you suppose to be the possible solution?
Then you test your hypothesis by experimentation. After that, you find answers and possible solutions to the problems. Then finally you recommend your results to the larger community to address these issues with your results. The same process is repeated to replicate the results.
In content writing you do the same, you find a topic, then research it to further develop your ideas clearly you move to the next step.
Yes, take it right after research, note-taking, and reflection. You write it down. Your first draft is the raw material. Editing, and formating your second draft makes it clear that it is worth sharing. The final draft should be your third draft.
Most of the posts published on the go after its completion needs editing before publication. When not done you see all typing mistakes, editing errors, grammatical misplacement, inappropriate language and linguistic mistakes which makes it difficult to get a message you want to convey.
You the author
Yes, you as an author what do you feel about your this post you have completed, is it feels like you have done a great job or its just another post to show that you update your content?
The bounce rate increases and your followers and subscribers unfollow and unsubscribe your blog because they think that you are spamming them.
If the answer is former great, take some rest and reward yourself with coffee, but if you sound like the lateral get up buddy refine your blog and make it look great. To move to the next step.
Me or the reader
Yes me or the reader, what the readers think when they read your blog post? Was it interesting, worth sharing, informative, amazing and great? After feedback, you make improvements and adjustments.
Your readers are the most valuable assets of your content writing business so, trust them and respect their comments. Now move to the next step.
Including your competitors, employers, clients, and community members are they appreciating and admiring your efforts? If yes then go on, the future is yours. If not find the reasons and try to remove them.
Now the last question is why to do content writing?
The answer is to promote human values, to increase visibility, to motivate and inspire, to educate, to guide, to counsel, to spread the fragrance of life so that you fulfill the responsibility of the responsible content writer.
That’s all for now, see you next time.